With record sales of 6.5B in 2017, Linamar is a leading and diversified global manufacturing company renowned for its precision machining expertise and highly engineered products. Linamar hired Bwired to plan, design, develop, launch and maintain its corporate website.
The Challenge
As a leader in their field, Linamar set us a real design challenge - they needed a website which translated their brand ethos as style as clearly as one of their manufacturing parts. It needed to look and feel cutting edge, while functionally meeting the needs of a diverse audience, and better speak to their customers, engineers, investors and professionals seeking career opportunities.
Mobile Friendly
Insights
Bwired was engaged by Linamar to firstly conduct a web strategy and then develop the solution based on our recommendations. Linamar identified the need for their digital presence to have a greater focus on the needs of investors, customers and future employees. We transformed this requirement into a tangible deliverable.
Homepage
Custom Locations Finder
Results
Bwired developed a fully-responsive site viewable in devices such as iPhone, iPad, Android, and Windows. The site also contains a plethora of features including multi-Language, AODA WCAG 2.0 Level AA, content Versioning, form builder, a slideshow builder, parallax images, user group management, event and news management system, live-stock ticker, office locator and many more.
The solution we developed uses the new brand which is inventive and visually striking. It acknowledges the global position and plethora of manufacturing knowledge of the company and seeks to inform users as they browse.
