12Oct

You must have come across and come to know about responsive web design. This is the trend of the day. There are millions of websites floating on the World Wide Web and the majority of websites are responsive.

Here, in this blog, we are about to discuss about responsive web design and how it impacts on business. The strategies are used in business and how responsive web design can create a valuable influence on your niche.

Let us discuss about what responsive web design is and what responsive web design does to your business.

What Is Responsive Website Design

Responsive web design has a bunch of standard to all the navigation options available in regards to web design. A certain standard set by Google, Yahoo, Bing, MSN and others on this type of web design is that the website must use the same URL in both the desktop, laptop, tablet, mobile phones etc. so that the content will automatically fir according to the device. It is not a device specific design. It is a design that fits in all devices, whatsoever device you use. For instance, A user can see or browse a website easily with the same content and same way either he uses tablet or laptop. The content size, font, images as well as videos are not compromised. The entire page would be loaded by the browser and resized in accordance with the screen size.

Now, the question is what are the benefits of having a responsive website for business? And, how a responsive website matters most or influences your business. This can be a million dollar question and the benefits are many for sure, that we are going to discuss here. Smartphones, laptops, phablets and tablets have bit by bit replaced the reliability of desktops. These devices are fast as well as portable. These devices have surely transformed the way user experience as well as website design. Nowadays website design has gained momentum popularity and the basic part is responsive web design. Let us see the benefits of responsive web design.

  • Responsive web design improves the user experience and search friendliness.
  • Responsive web design improves the standard of website and enhances the search ability.
  • The outcome of responsive web design is great. It improves page rank and page authority at the same time.
  • The result of responsive web design is about creating the website be fitted for all types of devices.

To sum it up, benefits of responsive web design are many and it is really very hard nut to say in a page or two. But, we have tried to make it concise to you to understand in a better way. One of the most important advantages or benefits web design is making website fitted for all types of devices and easy to browse by easily and quickly without any screen adjustment. To make it more and more concise, just in a line or two – responsive web design is – creating a website ready to be fitted for all types of devices and browsers.

You might have seen, hundreds of thousands of websites built with high resolution graphics, pictures, images and videos and certainly content that is rich in vocabulary. Then, you might think it is not a website that generally follows the rules used in generally HTML and CSS. If you are thinking it, then you are thinking certainly right. The responsive web design can change the result from A to Z of your business strategies, better to say the business things that you are going to target in future.

Is Responsive Web Design is SEO Friendly?

When you talk about SEO part, you must think about building SEO friendly website and that must be responsive web design. Your responsive web design can give you all such things that you say search engine friendly. Responsive web design has the changed the way user-experience the web and has been gaining immense popularity day by day. It is not only for user-friendliness but also for search engine optimization. Google has set detail criteria.

There must be some ifs and buts when you think of creating a responsive website, because you do not know whether you buy a theme, a readymade theme available on the web or you design with HTML, CSS, JQuery and JavaScript and other scripting languages you need to design a website. Let us drive deep in to the impact of responsive web design for business.

Impact of Responsive Web Design for Business

You must be thinking the profit of designing a responsive website. You must be thinking whether a responsive website will have a sure impact on your business. This thing is important when you discuss with a web design company and their digital marketing team, who will help you understand the importance of responsive website in today’s business and at the same time how it helps optimize the website with digital marketing perspective. But, while design a responsive website that can surely change your business strategies, your designers need to bear in mind some design things. Let us discuss about them.

  • When you are building a responsive website you should think why you are building and to whom you are building as well as targeting the website, if it is for business or for individual use.
  • If your responsive website design is for business then it should have search engine friendly and user friendly website design. The entire architecture of the website should be made in such a way that helps your visitors grow and find easily and as quickly as possible.
  • While building a responsive website, as a designer you should know how to cross check if the screen, image, text, properties of navigation as well as user interface, and graphic and videos adjusted with the screen.
  • Design a website, be it a static or dynamic or responsive website is not a daunting task, but designing it for target users for providing better users experience is a hard nut task, so you should consider one thing that is usability.
  • An adjusted screen size for all such available devices ensures time as well as cost for the purpose of creators, but the adapter of both the working condition.

Your business strategies would be changed when your responsive website would be a channel of sales and distribution. If you are running a business which deals in products, then it should be sales oriented, and if you are dealing in services or a service provider, then it should be informative about your service and sales oriented. These things are important when you discuss with a web design company and their digital marketing team, who will help you understand the importance of responsive website in today’s business and at the same time how it helps optimize the website with digital marketing perspective.

Why You Believe Responsive Web Design Is Most Sought for Your Business

When you discuss about responsive web design and the impact of business, you must think it is one of the most important things that you consider has high influence in your business strategies. Let us discuss five most important points that will help you understand the impact of responsive web design for business.

Responsive web design is extremely flexible

You can feel the real joy of infinite scrolling by way of the content on your mini smart devices. The device can be your laptops, tablets, phablets or smartphones. The screen resolution as well as color is managed well. The fluidity of the pictures of the images as well as grids are not really forsaken, so the same kind of flexibility can make your mobile or smart device having a cool feel and look really very, very competitive with other device screens.

Unparalleled User Experience

As a customer, how will you decide upon purchasing products or services from a site do you really think of? Here, we are giving you a simple answer and that is obviously good to know or to understand why you are going to transform your business strategies and how responsive web design is important.

A study has been conducted on Internet this year 2017 revealed that the content you provide to read to target your visitors that may turn your potential customers get easily and use quickly. Therefore, the time is less congested as well as easy to access which determines the user consumes in the information provided on your business website.

Responsive Web Design Looks After Your Budget

Whether one site shows all the details or information of a company in a single most trusted compatible browser then there is no need of purchasing another website. So, the cost of the business will reduce or expanding on other means and one business website services end number of visitors as well as potential customers at a single point of time.

These days, digital marketers and web designers work together, because SEO based website are launching with the help of high end responsive web design.

Google Likes Responsive Website

Google and other major search engines like responsive website, which is easy to maintain and highly reliable. Google set a different guideline for this type of responsive website and that is for all types of things, for example user-friendliness and search-engine-friendliness.

The device can be your laptops, tablets, phablets or smartphones. The screen resolution as well as color is managed well. Not only major search engine Google sets a guide line but also other search engines like Bing and Yahoo has their own guidelines about building responsive websites.

Responsive Websites are SEO friendly and Easily Manageable

It is so, because this type of highly responsive website has nice fluidity of the pictures of the images as well as grids are not really forsaken, so the same kind of flexibility can make your mobile or smart device having a cool feel and look really very, very competitive with other device screens. They are fit for all types of screen size, so these types of websites must be SEO friendly as well as user friendly at the same time. When you talk about responsive website and consult with your web design company, they will certainly tell you and help you know the difference between static and dynamic website.

Last, but certainly not the least, Google normally loves responsive websites, due to the reason Google has set a different criteria for individuals as well as businesses to build websites that are manageable responsive and fit for all types of smart devices. The above described five important points showed that web design, especially responsive web design is going to change your business strategies in coming years and this way business will expand and more and more users will get better products and services online.

Meet the Author:

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Sunny Chawla

Sunny Chawla is a Marketing Manager at Alliance International IT – a Web design and Development Company. Helping global businesses with unique and engaging tools for their business. He would love to share thoughts on Digital Marketing, Web Designing Services and mobile app development.

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About Bwired

We help businesses succeed and grow. Founded in 2009, Bwired is a Kitchener-Waterloo based agency specialized in designing and developing Websites, Mobile Apps and Custom Software. We do the research, we analyze the results and we develop ideas into reality. We always think about the user experience experience and business transaction. Get Started today!


2 Comments:

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    • Thank you for your support we are glad you found this content useful!Please feel free to share and stay tuned for more informative blogs.Cheers on behalf of the bwired team.

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