Meeting Client Expectations

Meeting Client Expectations Always be prepared and don’t take things for granted. That is the best advice I can give you in this video. The other day we had a marketing meeting with one of our clients. We killed it on the presentation but then crashed when it…

SMART Goals in Paid Marketing

SMART Goals in Paid Marketing Setting SMART goals — that is, Paid Marketing campaign goals that are Specific, Measurable, Attainable, Relevant, and Time-Bound — is the key to developing a winning online advertising strategy. Whether your objective is to…

How to choose the right media for your message

How to choose the right media for your message It doesn’t matter if you run a small local shop or a big national company. Social media is an essential piece of your business marketing strategy. Social platforms help you connect with your customers, increase awareness…

Whitespace in Web Design is King

Whitespace in Web Design is King Whitespace creates a perfect balance! Having a balance of negative and filled space creates perfect harmony on your website. When you have too many images or content on your page, it can look muddled and difficult to read for your…

Create Killer Call To Actions

Create Killer Call To Actions Getting prospective customers to do what you want them to do can be like herding cats. Compelling calls-to-action can help you urge prospective customers toward a conversion. I hope you enjoy my video. Cheers!

You Need To Update Your Website!

You Need To Update Your Website! Updating your website is critical if you want search engines, like Google, to rank your site higher. It also provides a better user experience and more valuable information to potential clients. Check out this pro tips from Andrew…

How to Build Your Company’s Culture

How to Build Your Company's Culture Every company has a distinct culture, shaped by its values, priorities, the people who work there, and much more. Here are a few tips for leaders to boost morale and create the culture you’ve always dreamed of.

Managing Your Employees Remotely

Managing Your Employees Remotely The rise of remote work might be unavoidable, and you should want to take advantage. Allowing remote work can benefit not only your employees but you as a manager and the organization as a whole. Here are some great tips for managing…

Why is User Experience so Important in Web Design?

Why is User Experience so Important in Web Design? People want to have a pleasant experience when they’re visiting your website. This means that they are more likely to stay on your page and go through the whole conversion funnel. When they experience things that they…